Achieving Success Without the Boost: A New Perspective
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Chapter 1: The Myth of the Boost
In the world of online writing, many intriguing pieces often struggle for visibility, yet they can still attract a massive audience.
Since Tony Stubblebine took the helm at Medium and initiated significant changes, including the introduction of the Boost program, writers have found themselves racing to secure this elusive feature. And it’s no wonder why.
My few articles that received the Boost have amassed more views, reads, earnings, and followers than all of my other pieces combined over the past three years. Clearly, it’s a noteworthy occurrence.
However, it’s essential to recognize that the Boost program is not as beneficial as it may seem.
While Medium’s leadership may assert otherwise, there is a clear ideological bias at play. Any content that leans slightly to the right of mainstream progressive views is almost guaranteed to be overlooked.
This isn’t just speculation or bitterness. When a supportive editor, who consistently praises your work and has a high nomination success rate, submits multiple pieces in a row that are promptly rejected without reason, it raises eyebrows.
Furthermore, as an editor myself, I applied for my publication to join the Boost Pilot Program but was told, “At this time, we’re prioritizing publications with tightly focused topical niches, so we are declining your application.” This lack of transparency undermines their claims of seeking “high-quality writing” and “publications with a strong point of view or expertise.”
The application process reveals significant biases. It seems that the criteria for acceptance have shifted from inclusivity to exclusivity, targeting specific demographics.
The examples of successful publications like Code Like A Girl and The Unexpected Autistic Life illustrate the trend. While these niches are important, one could argue that broader topics also offer valuable insights into contemporary society.
Nevertheless, there is hope! Even in the absence of the Boost, remarkable success is achievable. For example, a recent piece submitted to my publication, Free Factor, which presents contrarian viewpoints, has gone viral without any Boost assistance. The engagement statistics are impressive and continue to rise!
Now, consider another article from my publication that did receive the Boost (despite my own nomination being denied). While it’s still early to draw conclusions, the difference in performance is evident.
The takeaway is that there’s more to writing than pursuing an arbitrary, biased Boost that offers no guarantees of success. Focus on your passions and interests. Write authentically about what inspires you, and success will inevitably follow!
And if it doesn’t? There’s always the next opportunity. Cheers!
Colby Hess is a freelance writer and photographer based in Seattle, and author of the freethinker children's book The Stranger of Wigglesworth.
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Section 1.1: Finding Authenticity in Writing
Writing from the heart is crucial for genuine connection with readers. It’s essential to remain true to your voice and passions.
Section 1.2: Embracing Virality Without the Boost
Exploring how content can go viral organically can inspire new approaches in your writing journey.
Chapter 2: Embracing Joy in the Writing Process
The first video, "Why I Don't Chase Success | What Happens When You Stop Wanting to Be Successful," delves into the importance of shifting focus away from traditional success metrics to find fulfillment in the creative process.
The second video, "Simple Ways to Boost Your Joy and Make Success More Fun," offers practical tips for enhancing joy in your writing journey, showing that success can be enjoyable and rewarding without relying solely on external validation.